2025 Mid-Sized Enterprise Global Support Program: Overview
The Mid-Sized Enterprise Global Support Program is a co-administered overseas market entry initiative run jointly by the Ministry of Trade, Industry and Energy and the Korea Association of Industry, Technology and Innovation. It targets mid-sized companies with annual revenues of ₩12 billion to ₩5 trillion, providing comprehensive support for export capability enhancement, overseas marketing, global talent development, and localization strategy formulation.
In 2025, Bangladesh and other New Southern markets have been designated as priority support targets, creating a favorable environment for Korean mid-sized companies entering Bangladesh. Unlike comparable programs from KOTRA, KITA, or KOSME, this program's defining feature is its focus on mid-sized company needs — providing services scaled to the business scope and global capabilities that characterize this segment.
Eight Support Programs in Detail
The 2025 Mid-Sized Enterprise Global Support Program is organized into eight programs. Below is a summary of each program's support scope, eligibility conditions, and funding limits.
| Program | Support Scope | Funding Limit | Government Subsidy |
|---|---|---|---|
| Global Marketing | Overseas trade shows, buyer invitations, promotional content | Up to ₩150M | 70% |
| Export Capability Enhancement | Export strategy consulting, certification acquisition | Up to ₩100M | 60% |
| Global Talent Development | Local specialist hiring and training costs | Up to ₩50M | 70% |
| Overseas Standards Certification | CE, UL, BIS, and other certification costs | Up to ₩80M | 60% |
| Localization Strategy | Brand localization, labeling, packaging | Up to ₩50M | 50% |
| Logistics and Customs | Freight costs, customs agency, certificate of origin | Up to ₩30M | 60% |
| IP Protection | Overseas patent and trademark filing and registration | Up to ₩50M | 70% |
| Digital Export | Overseas online marketplace onboarding | Up to ₩30M | 50% |
Eligibility and Application Procedure
Eligibility requirements, evaluation criteria, and application timelines are detailed below. The 2025 first-half recruitment runs from February to March, with a second-half recruitment also planned.
Strategy for Leveraging the Program in Bangladesh Entry
Below are recommended program combination strategies for effectively using the Mid-Sized Enterprise Global Support Program for Bangladesh market entry. Since Bangladesh is classified as a New Southern priority market, evaluation bonus points apply — making it advantageous to explicitly designate Bangladesh as the target market in your application.
The Mid-Sized Enterprise Global Support Program is the most comprehensive government support program available for Korean mid-sized companies pursuing systematic entry into the Bangladesh market. The New Southern priority market designation — which provides evaluation preference — and the ability to apply for multiple programs simultaneously make this a high-value strategic resource. By sequencing program applications from export capability enhancement through marketing, localization, and digital expansion, companies can develop the Bangladesh market while minimizing entry risk.