2025 Annual Activity Plan and Vision PT Overview
This material summarizes the 2025 annual activity plan writing guide and vision presentation structure for KOTRA Dhaka Trade Office. It covers the method for preparing the activity plan document (HWP format) and the core content of the vision PT.
The annual activity plan is the trade office's one-year operational roadmap and the baseline for headquarters reporting and internal operations. The vision PT is the core document through which the trade office director shares the medium-to-long term strategic direction (2025–2027) with all 8 staff members. The 2025 targets are: Korea-BD trade $3B (currently $2.3B+), 150+ export consultations, $400M+ investment attraction, 30+ B2B matches.
Annual Activity Plan Structure
| Section | Content | Pages | Writing Standard | Submission Timing |
|---|---|---|---|---|
| Situation Analysis | BD economic and trade environment | 5p | Latest statistics | January |
| Prior Year Results | 2024 KPI achievement outcomes | 3p | Performance data | January |
| Strategic Goals | 5 core strategies | 5p | Reflecting HQ policy | January |
| Execution Plan | 20+ detailed tasks | 10p | Quarterly milestones | January |
| Budget Plan | Budget allocation by item | 3p | HQ allocation standards | January |
| Risk Management | Risk factors and responses | 2p | Scenario-based | January |
2024 Results vs 2025 Targets
In 2024, Dhaka Trade Office achieved 120 export consultations, 20 B2B matches, and 24 market research reports. In 2025, the office aims for 25%+ growth over the previous year: 150 export consultations, 30 B2B matches, 30 market research reports, and $400M+ in investment attraction (+33% year-on-year). This is the first and most critical foundation-building year of the 3-year plan toward the Korea-BD trade $3B vision.
2025 KPI Detailed Targets
| Domain | KPI Item | 2024 Result | 2025 Target | Notes |
|---|---|---|---|---|
| Export Support | Export Consultations | 120 cases | 150 cases (+25%) | Customized 1:1 by company |
| Export Support | Confirmed Exports | $150M | $200M (+33%) | KOTRA linkage |
| Investment Attraction | New Investing Companies | 3 | 5 (+67%) | BEZA and BEPZA |
| Investment Attraction | Investment Amount | $300M | $400M+ (+33%) | EDCF linkage |
| Market Intelligence | Reports Published | 24 | 30 (+25%) | Quarterly cycle |
| Events and Seminars | In-person Events | 4 | 5 (+25%) | Including KOTRA HQ |
Vision and Strategic Direction
Activity Plan Writing Guide
Activity Plan Development Flow
The annual activity plan and vision PT are the core tools for sharing the trade office's strategic direction and execution roadmap with all staff. SMART principle-based target setting and quarterly review systems are essential to achieve the 2025 goals of 150 export consultations and $400M+ investment attraction.